Jos Alukkas Jewellery Celebrates The World Cup Fever

JOS ALUKKAS JEWELLERY CELEBRATES THE WORLD CUP FEVER

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The exhilarating spirit of the FIFA World Cup 2014 is unmistakable. While the Brazilians erupted in celebrations and the world joined in the football fever, Jos Alukkas celebrated the phenomenon in its own unique way—the Golden Boot!

What’s the Golden Boot, you ask? It is 50 sovereigns of pure gold, shaped into a lovely football boot. If not for the glistening gold, it would easily pass off for a real life football boot, thanks to its authentic design our skilful craftsmen got down pat.

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The Golden Boot was unveiled by former Indian Football team captain, I M Vijayan, at the Jos Alukkas Thrissur showroom on June 30. Undoubtedly, Vijayan was the ideal person for this ceremony—in 1991, he was awarded a golden boot by a leading Malayalam daily for his outstanding performance at the Santosh Trophy, where he played for Kerala Police.

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As the FIFA World Cup approaches its finale, the staff at Jos Alukkas Jewellery cheers for its favourite team and celebrates the spirit of football, alongside the shining Golden Boot.

…and like they say, “May the best team win!”

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